Einstein Vision – build AI-powered apps fast with Salesforce
Artificial Intelligence is already “taking” over the world and, step by step, will become a key part of our lives. This term is no stranger to Salesforce.com specialists who are working continuously to find the best solutions for business owners to offer highly personalized customer experience through AI. To this regard, they created Service Cloud Einstein, a CRM platform that allows you to come a step closer to your customers and walk alongside them every step of their way. Among the available Einstein – Salesforce.com AI, Einstein Vision is for sure a powerful and innovative asset for all business owners out there.
Einstein Vision Empowers Any Developer to Build AI-Powered Apps
The Einstein Vision API enables everyone to tap into the power of ArtificiaI Inteligence. Einstein Vision is part of the Einstein suite of technologies and now developers of all skill levels will be able to incorporate image recognition and AI capabilities to CRM tools with a new set of AI-powered application program interfaces.
But what exactly is Einstein Vision?
Einstein Vision is a tool defined as a set of powerful APIs that brings high-level image recognition to the Salesforce platform and allows developers to build AI-powered applications faster. Being based on Salesforce Research’s vision, Einstein Vision is designed to rely on Salesforce Research’s computer vision findings, thus using all available resources and features to simplify the AI component for the end users. To be more specific, this tool enables companies to leverage insights about their clients and overcome boundaries by making smarter decisions in time. It can empower end users across departments to be more predictive by identifying purchasing trends and preferences.
Advantages and Capabilities
One of the main advantages of Einstein Vision is that there is no cost involved for up to 1,000 predictions per month in combination with any Force.com or Heroku license; however, everything goes over this number will generate costs based on the predictions volume.
Einstein Vision is also easy to use by developers that can support pre-trained or custom image classifiers to handle a wide range of specialized image-recognition use cases, according to Salesforce.com
Among Einstein Vision capabilities that bring the power of image recognition to any app we can find:
- Visual search that uses visual filters to help customers identify those products suitable with their preferences and find out where they can make buy these products in-store and online;
- Brand detection which allows marketers to better understand the preferences of their customers by increasing brand visibility and reach through various channels and tools such as social media channels;
- Product identification that gives sales representatives the chance to evaluate issues or even stocks before sending products into the markets; it can also be a powerful tool to measure selling potential.
Business owners will be able to train Einstein Vision to recognize their own brand and products. This means that it will only take a picture of a product for retailers to figure out the available stock, the demand for that product and so on. Basically, retailers are now a picture away from identifying both valuable information about their own products, as well as customer preferences.
Einstein Vision is accessible starting with this year’s spring from a standard REST API. Start with signing up through Force.com or Heroku or consider a Salesforce implementation company to help you through this process.
Let us know if you have tried using Einstein Vision so far and how does it works for you.
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